Kim Kardashian’s SKIMS Launches Flagship Store in West Hollywood

News Summary

Kim Kardashian has opened her first flagship store for SKIMS on Sunset Strip in West Hollywood. The grand opening, which took place on April 2, 2025, includes features such as a minimalistic design and a strong focus on customer experience. Alongside the store, SKIMS has introduced a pop-up collaboration with Mel’s Drive-In. The flagship also highlights limited-edition merchandise benefiting the Los Angeles Fire Department Foundation, marking a significant step in SKIMS’ growth and innovation in the shapewear industry.

West Hollywood Buzz: Kim Kardashian’s SKIMS Launches Flagship Store!

Here’s some exciting news fresh from West Hollywood: Kim Kardashian has officially opened her first flagship store for SKIMS on the iconic Sunset Strip! Located at 8569 W. Sunset Blvd, West Hollywood, CA 90069, the grand opening took place on April 2, 2025. If you’re in the area, this is definitely a spot you won’t want to miss!

This new flagship store marks a significant milestone following the success of the SKIMS flagship on New York’s Fifth Avenue. For Kim, this opening is a deeply personal occasion, signaling a full-circle moment as she reflects on her strong connection to Los Angeles. As the co-founder and chief creative officer of SKIMS, she has been pivotal in bringing the brand to life since its launch in 2019, alongside Jens Grede, the co-founder and CEO.

A Trendsetting Store Design

The store itself is a visual treat, thanks to the renowned design studio Rafael de Cárdenas, Ltd.. Designed with a minimalistic aesthetic, the space features rounded-edge fixtures and custom tonal mannequins that spout elegance. As you walk in, you’ll be greeted by a striking 12-foot sculpture created by artist Vanessa Beecroft. It’s the perfect introduction to the world of SKIMS!

Explore Best-Selling Collections!

5,600 square feet retail space, customers can browse through SKIMS’ best-selling collections, which include the popular Fits Everybody, Cotton, and Ultimate Bras. This flagship store has been designed with customers in mind, offering a soothing atmosphere where shoppers can explore a wide range of innovative shapewear, loungewear, and intimate apparel.

Delicious Fun at the SKIMS Drive-In

Mel’s Drive-In right next door to create the whimsical “SKIMS Drive-In” pop-up. From April 2 to April 6, 2025, visitors can enjoy a special, Skims-inspired menu featuring signature dishes along with a custom photo booth to capture your trendy moments. If you’re planning to dine at the pop-up, getting in line will be even sweeter for those who shop at the SKIMS store!

Just a hop, skip, and jump away, Mel’s Drive-In will be operating its regular hours during the pop-up: Thursday from 7 a.m. to 3 a.m., Friday from 7 a.m. to Midnight, Saturday open 24 Hours, and Sunday from Midnight to 10 p.m.. So grab some friends and give yourself a stylish, delicious day out!

Merchandise and Future Developments

Los Angeles Fire Department Foundation. This gives you a chance to snag some trendy gear while also supporting a great cause! $6 billion by 2032, and SKIMS is right in the thick of this burgeoning industry. 10 a.m. to 8 p.m. and Sunday from 10 a.m. to 7 p.m.. So gather your friends, plan your visit, and get ready to shop until you drop at the dazzling new SKIMS flagship store on Sunset!

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Additional Resources

• WeHo Times
• Wikipedia: Kim Kardashian
• Hoodline
• Google Search: SKIMS flagship store opening
• KTLA
• Encyclopedia Britannica: shapewear
• Hollywood Reporter
• Google News: SKIMS Los Angeles store
• Secret Los Angeles
• Los Angeles Times